There are so many functional advantages of web design. The SEO, retention levels, customer interface and several other facets of your company that will lead to your success will have a significant effect. Below are the main characteristics and advantages of functional web design service. 

Improve User Experience

A responsive website will lead to a better experience for users. The time they spend on your site is a key indicator of the quality of your user experience. You will not stay on your website unless you find that navigation or use is difficult because you have to constantly zoom and pinch. However, if the website scales and responds to a screen shift, guests should have little trouble in accessing their menus, maps, buttons or types. This will improve your user experience and allow them to spend more time on your website. Better user experience and usability of your website can lead to more speech referrals and new customers for your company. 

Increase on traffic

The report reveals that almost 52% of worldwide site traffic came from mobile devices in the last quarter of 2017. This represents over half of all internet traffic and shows you can’t afford to give up reactive web design. Start by looking at the amount of visitors to your website and the time they spend on mobile devices. Next, use reactive design and compare the numbers. Once your site is adapted to its viewing width, mobile visits will increase and these same visitors will spend longer time on your website.

Faster website development

It has not been so long ago, when a smaller screen size was detected, to make a separate mobile version of your website. However, it takes more time to develop a mobile version of your site than develop a responsive website that looks good and works as intended regardless of the device your visitors use. The fact that they cost more as you have to build two websites instead of the same is another drawback of a mobile website format. 

Easier maintenance

Easier website maintenance is directly linked to the above point. Your employees or production team have to divide time and money on two websites for two versions of the website. Your employees can spend fewer time on maintenance tasks and focus on more important tasks like marketing, A / B testing, customer service , product or content development and more with a responsive website.

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